Over the past few months, our PR apprentice has been having a lot of fun with ‘Canny Crafts and DIY’, a new ‘Do It With Cans’ campaign to showcase the versatility of metal packaging (part of Metal Packaging Manufacturers Association).
This creative social media campaign encourages the public use of metal packaged products such as paint, glues, and sprays in crafting and DIY projects and in some cases to repurpose cans.
Flo invited three content creators to get involved by creating a blog based on their own unique “canny craft or diy” project.
Their inspiring and fun posts included a ‘cosy coupe’ makeover, a balcony refresh and some animal-topped storage jars. Emma Morris’s blog post on her ‘Cosy Coupe’ glow up can be found here: https://lnkd.in/gd7kuuvU
Most importantly for Flo, this campaign reflects her growing experience in planning, influencer engagement and content development.
Thanks to Emma for the images, you can also find her on Instagram as @_emmmorris